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Speak to a certified specialist about your training needs


“You’ve got to start with the customer experience and work back toward the technology.” So said Steve Jobs – and who are we to argue. That’s why we offer classroom and bespoke onsite based training to equip colleagues with the marketing and sales techniques to make the most of your investment.

SuccessFlow offers a range of classroom-based courses. You could be new to Pardot or have been using it for a while and ready to take your marketing automation to the next level. Our Pardot and Salesforce certified professionals have developed these courses based on their experience and our customer’s needs, to give you the knowledge you need to succeed and make more from your technology investment.

As well as our classroom-based courses, we also offer a bespoke service. We will develop a training session tailored to your specific needs and deliver it on-site for your team and convenience. To discuss your specific training requirements request a callback and speak to one of our professionals.

classroom based learning.

A strategic and practical approach to generating, managing and converting leads in Salesforce Pardot

This two day training course will teach you how to apply digital marketing best practices to the platform, giving you the ability to create a marketing automation strategy. Exploring the tactics and functionality available within Pardot, from basic through to more advanced, we’ll cover all the essentials required to maximise and track your ROI with Pardot.

Day 1

  • Understand how to set and prioritise objectives
  • Create a tactical plan to Reach & InterACT with your audience
  • Connect your marketing channels to Pardot
  • Understand how to use tactics such as progressive profiling & dynamic content to increase conversion rates
  • Build an optimised campaign, increasing your lead visibility & campaign ROI
  • Create emails aligned with best practice
  • Build optimised campaigns, increase lead visibility and campaign ROI
  • Apply marketing best practice to Pardot
  • Understand how to maintain your data for more effective marketing

Day 2

  • Understand the process of developing personas
  • Build out an engagement programme focused on product lead nurture
  • Plan an automation programme for your leads and customers
  • Create a lead scoring and grading framework
  • Discuss lead management and automation best practice
  • Set engage alerts for sales people

Thur 30 – Fri 31
March, 2017

Middlesex Street
London

£800
(ex VAT and booking fee)

Wed 19 – Thur 20
April, 2017

Prospero House
London Bridge

£800
(ex VAT and booking fee)

Tue 23 – Wed 24
May, 2017

Prospero House
London Bridge

£800
(ex VAT and booking fee)

Wed 5 – Thur 6
July, 2017

Prospero House
London Bridge

£800
(ex VAT and booking fee)

bespoke onsite training.

Classroom learning is a great environment for individual training, but if you have a few team members, it can often be easier and more cost effective to bring the training to you. Whether you’re new to Pardot and Salesforce or want to take things to the next level, we offer a range of tailored training sessions to meet your specific needs.

Speak to one of our Pardot and Salesforce certified professionals to discuss your training requirements.

discover the difference SuccessFlow can make to your business.
call us on +44 (0) 845 680 5409